Saturday, May 16, 2015

Customize your blog

Tutorial on customizing your blog using themed images

I have been wanting to open a shop independent of a selling platform.  Because I'm not a huge volume seller, I didn't want to spend a great deal of money in the process.  After researching options, I decided to open a shop by integrating my Blogger site with the Ecwid Shopping Cart.  Blogger is free and Ecwid is free for up to ten items which is great for trying it out. 

I wanted a custom look for my blog and shop.  Again, though, I didn't want to spend a great deal of  money.  So, I googled (a lot) and was able to understand enough css and html to do some basic customization myself.

I want to share some of what I've learned to help others who would also like to get a custom look for their blogs.  In this post, I'll talk about customizing images that you can use on your blog in various ways.  Images are a big part of making your blog stand out and look different from all the rest.  I like a blog to have a specific theme, and it's easy to use images to carry that theme throughout the blog (and shop, if you have one).  For the images I'm using today, I chose a rustic-cowboy-ranch kind of theme.

To make the custom images for the blog, I need to start with other images.  I prefer to use Creative Commons (CC) to find those images, because I don't want to violate any copyright laws and I am able to find images that have been published under a CC license which will allow me to use them for free and with no restrictions (be sure to check the CC license because some images do have some restrictions).  I like the images provided by the Open Clip Art Library and Pixabay, both of which I can search through CC. 

I'm going to first find some background images to use, so I search CC with various terms and phrases including "rust" and "rusty background."  Then, I download those I like.  The backgrounds will be used not only as backgrounds in images but also as the backgrounds for the images which are placed on the background.  For example, in the image I created above, I have used a total of four backgrounds that I downloaded from Pixabay.

I knew I wanted to start this post with an image containing the post title. I had found a terrific post from Design Your Own Blog, on creating gold foil text to add to your blog.  I used her technique on Pixlr to create the text "Customize your blog" with one of the rusty backgrounds I had downloaded from Pixabay.  Her post has very detailed instructions, so I won't repeat them here except to say that it's important to save the text image as a .PNG file to give it a transparent background.

Once I had my text done, I wanted to combine it with a background for the title image I was creating to begin this blog post.  I used Microsoft Paint to accomplish this.  In Paint, I opened my background file and viewed it at 50% (because I couldn't see it all otherwise).  Before I inserted the title file, I clicked on the down arrow under Select and clicked Transparent selection.  This is important because the title image I am going to open next is a .PNG file which means it has a transparent background.  I want it to retain its transparent background when I open it, so that requires me to click Transparent selection before I open the image.  I then open the title image and resize it by pulling on the corners of the image and move it to wherever I would like it to appear on the background.  Once I'm finished, I save the file.  I always save files as .PNG, even though in Paint you lose the transparency once you save the file.  Since I'm just using Paint to combine images with an overall background, it doesn't matter that I lose the transparency.

 I tried a couple of different combinations but was happier with the second.



However, I wanted additional elements on my image.  It looked kind of plain jane.  So I downloaded more images from Pixabay with silver and textured backgrounds and also some star shapes from Open Clip Art Library and then returned to Pixlr.  Instead of making text this time, I was making shapes.  I opened my silver background image (making sure I was viewing it at 100%) and then opened the star image on top of it.  I selected (ctrl a) and copied (ctrl c) the star image and then pasted it (ctrl v) on the silver background.  I resized it to fit on the background image (Image - Image size).  Then I selected the wand tool and clicked on the star.  If I had an image with more than one star, I clicked on the first star and then held the shift button down to select additional stars.  This was the trickiest part for me, because sometimes parts of the background would be outlined in my selection and I would have to start over and be more careful of where exactly I was clicking. Sometimes I would make selections that didn't look right when I got rid of the background.  So, this was definitely a trial and error process, although the more I did it, the better I became at making the right selections the first time.  You definitely need to be careful of where you're putting the wand when you make your selections.  Put it as close to the middle on whatever it is you're selecting.  Once you have the shaped outlined, you can complete the process as described for the gold foil effect.

When I finished, I had various star images I could use.  These were all in separate files.






Using Paint, I opened the image with my background and title and went through the same process to add the stars.  Not only did I use files containing different backgrounds for the stars, I used some files more than once, until I had as many stars as I thought appropriate.  Then, I saved my final image in .PNG format.

But, that wasn't the end of my blog customization.  I thought I would like a profile picture that reflects my theme.  I found a cowboy and a boot on the Open Clip Art Library and downloaded those.  Then, I opened a background on Pixlr and went through the process with the cowboy and boot that I had with the stars.

Using Paint, I combined the two images into one for my profile picture.


I liked the textures so well that I played around with some other possible images to add to my site.





Truthfully, the possibilities are endless for what you can create.  I don't have a rustic-cowboy-ranch theme but I almost want one when I saw the cool effects and images that can be created.  And, I did all this without owning Photoshop or spending any money on software.
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Thursday, February 20, 2014

My Twitter Do’s and Don’ts

I’m fairly new to the Twitter world but have been there long enough to develop a list of rules for myself. I realize my list is probably different than your list, but mine comes from the experiences and interactions I’ve had so far. 

Quite frankly, the primary purpose I’m using Twitter is to promote the items I’m selling in my Zibbet and Etsy shops.  While I realize that most of the people with whom I’m interacting on Twitter are using it for the same purpose and are not my target buyers, this 2013 Rank Correlation Study from Searchmetrics shows the importance of using Twitter for better positioning your website in Google search results.  To quote from the white paper, “well-ranked URLs have many shares, likes, comments, plus ones and tweets.”

So, my list of rules has developed with that mindset and the realization that I don’t just want followers, I want quality followers.  It seems that for every DO on my list, there is a DON’T.

       1)  DO tweet several of my items throughout the day.

    DON’T tweet them all at once or continually.

        2)  DO follow those who have the courtesy to follow you.

    DON’T follow everyone – take a look at the profile and make sure the person is not a spammer or tweets content that is offensive to you and/or others.

        3)  DO retweet those who retweet you.

    DON’T retweet those who very obviously schedule their tweets in advance and never log on to Twitter again.

         4)  DO promote people and venues whose success is tied to your success.

    DON’T promote people who engage in controversy or drama.

I’ve looked into services which allow you to set up automatic tweets, but I haven’t been able to convince myself that it would be a good idea for me to use one.  I’ve seen too many people on Twitter bombard others with the same tweets over and over all day long – and I know they’re using a service.  In addition, they never bother to retweet the tweets of anyone else.  I will not continue to follow someone who does that.

I also don’t continue to follow people who, while they constantly talk about promoting a particular selling venue, never follow you even though you have followed them and retweeted their tweets and you are tweeting from the venue they talk about promoting.  And if they have followed you, they may unfollow you even though the majority of what you’re tweeting promotes that particular venue.  These folks tend to be very insular.  They usually promote only a select few from one venue.  But I have found that most of the promoting of my items from one venue comes from people on other venues.  And I’m going to return the favor even if I don’t list on those venues or I don’t like the venue.  Not liking the venue has nothing to do with supporting the sellers who have supported me on Twitter.

And then there are the people who seem to thrive on controversy and drama.  I stay as far away from them as I can, even going so far as to block them so I don’t see their tweets when I’m searching for a particular term or venue.  I do not want my business associated with their drama. 

There are some great people to follow on Twitter, and I've very much appreciated those who take the time to promote others as much as themselves.  Even though I don't say thank you very much, I hope you know that I am thankful every time I retweet one of your posts.
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Saturday, February 1, 2014

Bacon Cheese Potato Chowder

Recipe for bacon cheese potato chowder

This is another easy and delicious soup recipe for the winter months still to come.  The friend who shared the recipe for the pork chop casserole also shared this one.

Ingredients:

3 cups of fat free milk
1 can (10 3/4 ounces) condensed cream of potato soup
2 cups frozen Southern style hash browns
1 cup Kraft 2% milk shredded reduced fat sharp cheddar cheese (I used Velveeta)
2 slices of bacon crisply cooked, drained and crumbled (I used Oscar Meyer Real Bacon bits)
1/4 cup thinly sliced green onions (optional)

Mix milk and soup in large saucepan.  Stir in hash browns.  Bring to boil on high heat, stirring occasionally.  Reduce heat to medium low, simmer 10 minutes stirring frequently.

Top evenly with the cheese, bacon and onions.  (NOTE: I put the cheese in, the lid back on, and let the cheese melt.  Then, I mix it into the soup.)
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